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Big Brother Naija isn’t just a reality TV show; it’s a national sport, a daily social media festival, and a crash course in human behaviour wrapped in drama, alliances, and gbas gbos. The 10/10 season has been no exception, delivering everything from heated fights to mushy friendship moments.

But beyond the trending clips and Saturday night parties, the real magic lies in how the housemates connect with viewers at home. We asked 10 passionate Big Brother Naija fans to tell us which 10/10 housemates have stolen their hearts and why. Here’s what they had to say.

Imisi

“Imisi is raw and funny. She’s the girl who breathes the street vibe that many viewers have clamoured and asked for on the show for a while. People say she intentionally acts naive, and she’s pretending, but I believe if that’s her strategy, it’s working quite well. Some people love that side of her. Ultimately, Big Brother Naija is a game and a reality TV show. You have to do what you have to do to win.” — David, 28.

Jayson Jay

“There are lots of interesting characters this season. However, I like Jason Jay just because of how competitive he is. There’s the luck factor, but there’s also the fact that he’s really in the house to get all he can. And I think that’s cool. To see a housemate who really has his head in the game, and knows the days spent in the house should enrich his pockets first, before anything else.” — Temidayo*, 31.

Dede

“Dede has an amazing fashion sense. I like her more because she doesn’t seem to do a lot, and people (the housemates) keep talking about her.” — Maltida, 24.

Koyin

“Koyin is my favourite Big Brother Naija housemate because he’s literally the definition of the theme this year—10/10. He seems focused, relatable, and he’s an all-around chill guy. I like him.” — Maryam, 24.

Kaybobo

“The energy that Kaybobo brings to the house is unmatched. His vibe, how he interacts, and his composure show that he’s the coolest person in Biggie’s house. Kaybobo all the way.” — Abayomi, 28*.

ALSO READ: We Ranked the Housemates Based On Who Could Win

Rooboy

“I like Rooboy because he is from my hood in Surulere, and he’s prepping us very well. In fact, we are currently running a campaign for him. I’m rooting for him to take cash.” — Taiwo, 30.

Isabella

“I love this babe because despite going through bullying and slutshaming, she cares less and doesn’t let that dim her spirit.” — Ideraoluwa, 24.

Joanna

“She is a very lively person. Her personality is vibrant and sweet. She dances well, too. I like that.” — Michelle, 27*.

Otega

“He behaves very manly. The fact that he even loves and knows how to cook is all the more reason why I like him. My reasons are surface level, but I can be vain sometimes.” — Aramide, 25.

Ivatar

“I love to see when women are unapologetically themselves and carry themselves with the utmost respect. Some of the housemates try to play in her face, but she is not fazed. Standard, babe.” — Deborah, 24.

ALSO READ: Big Brother Naija 10/10 Week 3 Recap: Otega Accuses Faith of Unfair Play