From pool parties to paint-and-sip, here鈥檚 a look at how the Smirnoff Ice Escape experience went down.

Unlimited drinks and food

As soon as we rolled in, there was a surplus of Smirnoff Ice cocktails. There were snacks everywhere, with rooms for relaxation. Smirnoff Ice sets the mood; to sip, chill and repeat. It instantly feels like a holiday.

Movie night

The first night hits differently when the movie is shown under the stars. It was laid-back, perfect to wind down before the hustle of the next day. 

Paint-and-sip

Creativity got its moment too. There was a paint-and-sip session with the Smirnoff Ice BBN Original winners. It was artsy and fun.

Golf game

After breakfast on the second day, things got sporty. There was a great session that added a touch of class to the getaway. It was a morning on the green that gave everyone a breather.

Pool party

The Smirnoff Ice pool party was the peak of this getaway. It was splashes, music and laughter, all under the Lakowe Lakes skies.

Picnic

Before the Smirnoff Ice Party ended, the brand took things up a notch with a grand appreciation picnic for everybody who helped make the 3-day getaway a reality. It was all gratitude, hugs, toasts and shared memories.

Between the awards, the dancing, and the black-and-gold energy in the air, it felt less like an event and more like a cultural reset. 

Here鈥檚 every kind of person you鈥檇 have spotted if you were lucky enough to be there.

1. The Drip Lords and Style Barbies

You know those people who enter a room and everyone suddenly remembers they forgot to iron? Yeah, that was basically every housemate. From Dede鈥檚 sleek statement look to Kola鈥檚 鈥減lease, my outfit has a PhD in confidence鈥� energy, the Guinness HQ hallway turned into a fashion runway.

Moral of the story: Nobody came to be humble.

2. The 鈥淚 Came for the Drinks鈥� Crew

These ones didn鈥檛 even pretend. They were there to experience Guinness in HD, from the first pour to the last sip. You could spot them by their permanent grin and their ability to toast to anything.

鈥淎nother round for Team Bold? Cheers.鈥�

鈥淣ew playlist loading? Cheers.鈥�

鈥淪omeone sneezed? Cheers.鈥�

3. The Corporate People Who Partied Like Housemates

The Guinness Nigeria team came in looking like responsible adults and left looking like professional party animals. Somewhere between the award presentations and the amapiano set, they collectively decided that 9鈥�5 rules don鈥檛 apply under Guinness lights. Respectfully, HR was on the dance floor, too.

4. The Accidental Celebrities

You know that moment when a Guinness spotlight hits you and suddenly you start posing like you鈥檙e on BBNaija: The Remix? A few guests caught that energy. Even the Guinness staff who came to 鈥渏ust observe鈥� left with new Instagram followers.

5. The 鈥淚 Won a Guinness Task鈥� Royalty

These ones had every right to act like royalty, because they are. The winners from Team Vibrant and Team Bold collected their awards like Grammy trophies, complete with victory speeches, group hugs, and tiny emotional tears (okay, maybe that was sweat).

Special shoutout to Zita, Joana, Rooboy, Imisi, and the rest of the squads who proved that creativity and teamwork shine brightest, especially when Guinness is involved.

6. The Dancefloor Demons

If you blinked, you missed it, because the floor was on fire. From amapiano to freestyle moves, the energy was unholy in the best way. Rooboy鈥檚 legwork could power an entire generator, and by the time Kayikumi joined in, the DJ had no choice but to turn up the music.

7. The 鈥淚鈥檓 Just Here for Content鈥� Brigade

Every event has them: ring lights, tripods, and cinematic transitions. They were everywhere, filming B-roll like they were submitting it to Netflix. But we forgive them, because thanks to them, the rest of us got to relive the night on Instagram.

8. The Quiet Flexers

They weren鈥檛 the loudest or the flashiest, but their calm confidence said it all. The way they held their Guinness glass? Poetry. The way they smiled during the awards? Art. If Aura had a brand deal, it would be this.

9. The Hypemen Without Microphones

There鈥檚 always that one person whose entire mission is to make sure everyone else has fun. They danced, cheered, and shouted like it was their full-time job. If Guinness ever starts a Department of Vibes, these guys should run it. We see you, Rooboy.

10. The 鈥淚鈥檓 Not Going Home Yet鈥� Champions

Long after the music faded and the lights dimmed, these ones were still on the dance floor, looking for 鈥渏ust one more song.鈥� You could practically hear them say, 鈥淲e move when Guinness says move.鈥�

By the end of the night, everyone, from housemates to Guinness staff, left glowing. Not just from the lights or the drinks, but from that contagious spirit of bold self-expression that Guinness stands for.

This piece spotlights 12 鈥�10/10鈥� housemates who are slowly becoming popular names even without the grand prize. 

From the fan favourites who carried their seasons to the underdogs who turned moments into movements, these are the housemates who won in other ways that mattered鈥ostly.

Won: 305,000 Instagram followers

From her first week in the Big Brother Naija house, Isabella became impossible to ignore. Her confidence, openness about attraction, and easy charm made her a standout among housemates 鈥� and a talking point for viewers.

During her time in the house, she spoke candidly about how both men and women found her attractive, a statement that sparked conversations online about her sexuality and self-assuredness.

Before the show, Isabella had already been creating sexy content online, but BBNaija gave her a new level of visibility. Since leaving the house, she鈥檚 seen a surge in followers 鈥� now over 306,000 on Instagram 鈥� and growing interest in her content. Despite the noise and occasional controversy, Isabella has managed to turn attention into opportunity, proving that she understands the power of owning her narrative.

Won: The support of Arewa

Sultana didn鈥檛 come to the Big Brother Naija house to play nice 鈥� and she didn鈥檛 pretend to. Loud, bold, and sometimes ruthless, she quickly earned a reputation as one of the season鈥檚 most talked-about housemates. From heated confrontations to viral moments (yes, even the one with Dede鈥檚 box), Sultana鈥檚 time in the house was anything but quiet.

But beyond the drama, she made history as the first Northerner to reach the final week of the show. She owned her narrative 鈥� flaws, fights, and all 鈥� and turned it into a movement. Despite being polarising, she left the house with Arewa鈥檚 backing and a loyal fanbase that saw her as proof that Northern women can be bold, unfiltered, and fully themselves on national TV.

Won: A solid sisterhood with Dede

Mide didn鈥檛 make it to the finale, but she left the Big Brother Naija house with something just as valuable 鈥� a genuine friendship. Her bond with Dede became one of the most wholesome relationships of the season, a rare display of sisterhood in a house often defined by rivalry and tension.

Together, they shared laughs, late-night talks, and quiet support that fans quickly fell in love with. Even after leaving the house, their friendship has continued to thrive, reminding viewers that sometimes the real win isn鈥檛 the prize money 鈥� it鈥檚 the people you find along the way.

Won: An Innoson car

Faith made a name for himself as the season鈥檚 hothead and ultimate disruptor 鈥� the housemate who kept everyone talking. His fiery temper eventually led to his disqualification, but not before he snagged some serious wins.

During his time in the Big Brother Naija house, Faith won an Innoson car from a brand task. Despite rumours that the prizes would be withdrawn after his exit, the show鈥檚 production confirmed he鈥檒l be keeping them both. Love him or hate him, Faith proved that even chaos can pay off.

Won: A best-friend bond with Imisi

Kola might not have won the grand prize, but he left the Big Brother Naija house with one of the most genuine connections of the season 鈥� his friendship with Imisi, the show鈥檚 overall winner.

From inside jokes to emotional support, their bond became one of the season鈥檚 most endearing storylines. Fans rooted for them both inside and outside the house, proving that sometimes, the real win isn鈥檛 the title 鈥� it鈥檚 finding someone who makes the chaos worth it.

Won: A boyfriend 鈥� Denari 

Someone won the cash prize. Some won the brand tasks. But Doris? She won Denari. Their connection in the Big Brother Naija house had viewers glued to their screens, from flirty banter to late-night heart-to-hearts.

Now that they鈥檙e out of the house, fans 鈥� a.k.a. the 鈥渟hippers鈥� 鈥� are already calling dibs on Aso-Ebi. Whether it ends in a wedding or just good vibes, Doris definitely didn鈥檛 leave the house empty-handed.

READ NEXT: Imisi Wins Big Brother Naija 10/10

Won: Mide

A few weeks into the Big Brother Naija house, Bright Morgan fell head over heels for Mide 鈥� leaving his then-girlfriend stranded outside. The drama didn鈥檛 end there. His jilted ex, who also doubled as his social media manager, tried to sabotage his chances of winning and get him evicted.

Still, Bright left the house with Mide by his side 鈥� and that, for him, might just be the biggest win of all.

Won: Massive visibility

Rooboy, the energetic hypeman and media personality, brought his signature vibe into the Big Brother Naija house 鈥� and viewers loved it. Since leaving the show, his follower count has shot past 100,000, giving his brand a major boost. With his charisma and crowd energy, Rooboy is already turning reality TV fame into real-life opportunities.

Won: Her 鈥測ounger brothers鈥�

Big Soso didn鈥檛 just make waves in Biggie鈥檚 house 鈥� she made headlines. Known for her fiery temper and loud personality, she constantly defended the guys she fondly called her 鈥測ounger brothers,鈥� Jason Jae and Koyin. 

Her loyalty to them even sparked one of the season鈥檚 biggest fights, when she clashed with Dede for calling them 鈥渇ish.鈥� Love her or hate her, Big Soso stood her ground and built a solid fanbase for being unapologetically protective.

Won: Visibility for her beauty supply store

Thelma may not have snagged the 鈧�120 million, but she left the Big Brother Naija house with something just as valuable 鈥� free PR. Her beauty supply brand, Bellissimo, got massive visibility during and after the show. 

Between her glam looks and soft-sell marketing skills, Thelma turned the house into a billboard and came out with her business glowing.

Won: A situationship with Isabella

Koyin went into the Big Brother Naija house ready to compete, but somewhere between the tasks and Saturday parties, he caught feelings 鈥� or something close to it. 

His chemistry with Isabella kept viewers talking and shippers working overtime. Whether it鈥檚 real or just Big Brother magic, one thing鈥檚 for sure: the 鈥淜oyBella鈥� ship has already set sail. Shippers, get your Aso-Ebi ready.

Won: A fresh start

Tracy left behind a stable job to chase something bigger 鈥� visibility, adventure, and maybe a new career. Her bold move paid off. 

Since leaving the Big Brother Naija house, she鈥檚 talked about landing her first acting role, proving that sometimes, leaving a 9-to-5 is exactly how you find your spotlight.

ALSO READ: Big Brother Naija Wants Drama. But At What Cost?

The show opened with a high-energy performance from Adekunle Gold, who set the tone with 鈥淐oco Money鈥� from his new album Fuji. From there, it was pure anticipation as Ebuka led viewers through a recap of the season鈥檚 biggest moments 鈥� from unexpected alliances to explosive fights.

Imisi鈥檚 journey to the top was anything but easy. Early in the show, she clashed with Rooboy in one of the most talked-about confrontations of the season 鈥� a moment that many thought would derail her chances. But as the weeks went by, she reinvented herself, winning fans over with her confidence, emotional honesty, and sense of humour.

Her friendship with Kola became another highlight of the season. Their bond 鈥� part strategy, part genuine connection 鈥� gave viewers some of the show鈥檚 softest and most human moments. Whether they were cooking together or offering pep talks after nominations, the duo became a fan favourite.

With Faith鈥檚 disqualification earlier in the show, the finale came down to Imisi, Dede, Kola, Mensan, Isabella, Jason Jae, Koyin, Kaybobo, and Sultana. In the end, the audience made their voice clear: Imisi was their girl.

As confetti filled the Big Brother stage and Imisi broke down in tears, it felt like a full-circle moment 鈥� for a housemate who fought, grew, and ultimately won the hearts of millions.

ALSO READ: Live Big Brother Naija 10/10 Finale Updates

The finalists 鈥� Imisi, Dede, Kola, Mensan, Isabella, Jason Jae, Koyin, Kaybobo, and Sultana 鈥� are all hoping to walk away with the 鈧�120 million grand prize. It鈥檚 been a season filled with unexpected twists, emotional moments, disqualifications, and iconic fights 鈥� and tonight, it all comes down to one winner.

Stay tuned to the live updates from the BBNaija 10/10 Grand Finale, from performances to evictions and the final announcement.

7:00 PM 鈥� The Finale Begins!

The show kicks off in grand style with Adekunle Gold performing 鈥淐oco Money鈥� from his new album Fuji. The stage looks electric, the crowd is hyped, and fans are ready for a night of surprises.

7:25 PM 鈥� Double Eviction! Kaybobo and Isabella Leave the BBNaija 10/10 House

In a shocking twist, Ebuka announces a double eviction 鈥� Kaybobo and Isabella have both been sent home from the BBNaija 10/10 grand finale. The audience gasps as the two say their goodbyes, leaving six housemates 鈥� Imisi, Dede, Kola, Mensan, Koyin, and Sultana 鈥� still in the running for the 鈧�120 million prize.

7:38 PM 鈥� Mensan鈥檚 Journey Ends as He鈥檚 Evicted from the BBNaija 10/10 House

Mensan becomes the latest housemate to be evicted from the BBNaija 10/10 grand finale. His exit draws mixed reactions from fans, many of whom praised his strategic gameplay throughout the season. Five housemates 鈥� Imisi, Dede, Kola, Koyin, and Sultana 鈥� remain in the fight for the 鈧�120 million grand prize.

7:40 PM 鈥� Jason Jae Evicted from the BBNaija 10/10 Grand Finale

Jason Jae has just been evicted from the BBNaija 10/10 house, marking another emotional moment in tonight鈥檚 finale. Known for his confidence, Jason Jae brought plenty of energy to the season. With his exit, only Imisi, Dede, Kola, Koyin, and Sultana remain in the race for the 鈧�120 million prize.

8:00 PM 鈥� Kola Evicted from the BBNaija 10/10 House

Kola has been evicted from the BBNaija 10/10 house. Kola, known for his close friendship with Imisi, said an emotional goodbye to Imisi. With Kola out, only Imisi, Dede, Koyin, and Sultana remain in the running for the 鈧�120 million grand prize. The competition just got tighter.

8:02 PM 鈥� Iyanya Takes the Stage

The tension eases briefly as Iyanya lights up the BBNaija 10/10 grand finale stage with an electrifying performance. He performs a medley of songs from his recent album, getting the audience on their feet. It鈥檚 the perfect breather before the next round of evictions.

8:14 PM 鈥� Sultana Evicted from the BBNaija 10/10 House

Sultana has just been evicted from the BBNaija 10/10 house, missing out on a spot in the top three. Her savage one-liners made her a fan favourite this season. With her exit, only Imisi, Dede, and Koyin remain in the race for the 鈧�120 million grand prize. The finale tension is officially at its peak.

8:24 PM 鈥� Koyin Evicted, BBNaija 10/10 Down to the Final Two

Koyin has been evicted from the BBNaija 10/10 house, ending his journey just short of the top two. Koyin鈥檚 presence brought ships and fire to the show. With his exit, it鈥檚 now down to the final two housemates 鈥� Imisi and Dede 鈥� as the fight for the 鈧�120 million grand prize reaches its final moments.

8:58 PM 鈥� Imisi Wins Big Brother Naija 10/10!

It鈥檚 official 鈥� Imisi has been crowned the winner of Big Brother Naija 10/10! After ten intense weeks of drama, laughter, and unforgettable moments, she beat Dede in the final showdown to take home the 鈧�120 million grand prize.

From her fiery early clashes with Rooboy to her genuine friendship with Kola, Imisi鈥檚 journey in the house has been one of growth, grit, and grace. Week after week, she won the hearts of viewers with her authenticity and resilience 鈥� and tonight, it all paid off.

ALSO READ: Big Brother Naija 2025: We Ranked the Housemates Based On Who Could Win

This was not his first clash. Throughout the season, Faith had been involved in multiple altercations, yet only now did the show鈥檚 鈥渮ero tolerance鈥� policy kick in. His expulsion was framed as decisive鈥攂ut it also underlined a deeper problem: Big Brother Naija鈥檚 inconsistent enforcement of its own rules.

A Pattern That Repeats聽

The Faith incident is only the latest in a series of boundary violations this season. In the early days of the show, for at least an hour, . He wasn鈥檛 reprimanded. Faith himself had engaged in repeated confrontations with other housemates, without sanction. Imisi said Faith once threw her box away.

Just before she left the house, at Rooboy. during an altercation with Zita. in Dede鈥檚 box.

Then there are the allegations of sexual misconduct. in ways she didn鈥檛 want him to, even after she objected. Mensah also accused Ivatar of touching him inappropriately. . Neither of them faced the kind of swift removal that Faith did.

These aren鈥檛 isolated blowups. They reveal a house culture where physical and emotional boundaries are often ignored, reframed as 鈥渄rama,鈥� and only sometimes punished鈥攗sually when the optics become impossible to manage.

Past Seasons, Uneven Standards

History shows the inconsistency. In 2019, involving shoving and hair-pulling. Mercy received a strike. But the fight between the ladies had been brewing for weeks and had been aggressive. In 2020, Erica Nlewedim was disqualified after repeated misconduct. In Season 7, Beauty Tukura was expelled after a series of aggressive outbursts. This season, Big Soso had an outburst where she used sexist derogatory words at Dede. She remained in the house until she was eventually evicted.

The rulebook鈥攕trikes, warnings, disqualifications鈥攅xists. But enforcement has been reactive, often coming only after fan outrage or escalating violence. Lesser violations; invasion of personal space, emotional abuse, and obvious provocations frequently pass with little more than a warning or post-eviction commentary.

READ NEXT: I Didn鈥檛 Plan to Make a Career out of Comedy. One Sick Day Changed Everything

The Drama Incentive

Why this unevenness? Because conflict is the currency of reality TV. Producers know drama spikes engagement: social media clips trend, commentary proliferates, and ratings rise. Viewers may complain about toxicity, but they also tune in for the spectacle.

This is particularly important for a show that has struggled to retain viewership.

In recent years, Big Brother Naija鈥檚 cultural dominance has shown signs of fatigue. Critics argue the format is predictable, the novelty diminished. In response, producers have raised prize money, added surprise twists, and leaned harder into controversy. Faith鈥檚 disqualification, for all its severity, also generated the show鈥檚 loudest online discourse in weeks. The incentive is clear.

What鈥檚 at Stake?

The risk is that, in chasing virality, the show normalises behaviour it claims to prohibit. Unwanted touching is reframed as playful; harassment is tolerated until it escalates; physical altercations are allowed to simmer until they explode on camera. Emotional abuse is the bread and water of housemates. 

The lesson to housemates is that boundaries are flexible, and the lesson to viewers is that transgression is entertainment.

At its best, Big Brother Naija is a cultural mirror, dramatising the tensions of contemporary Nigeria鈥攃lass, gender, ambition, intimacy. But its failure to enforce consent and safety undermines that potential. Drama may sell, but dignity cannot be optional.

What the Faith incident shows is not just one man鈥檚 aggression, but a system willing to gamble with boundaries for views. That bargain, season after season, is looking increasingly untenable.

ALSO READ: 10 Nigerian Celebrities Who Claimed They Were Done With the Industry but Came Back

From the moment the challenge was announced, the tension was electric. The housemates were split into two squads, Team Bold and Team Smooth, with eight players each, ready to battle for the win. But this week鈥檚 twist turned everything on its head. The theme was Flying Solo, which meant there was no Biggie to guide them through the night. Instead, HOH Zita stepped up as Game Master, and let鈥檚 just say she ran the show like a pro, setting the pace, dishing out the rules, and keeping the energy high from start to finish.

The first challenge, Race You to It, kicked off with pure chaos (the good kind). Housemates had to collect as many Guinness cans as they could before the buzzer, but they had to do it wearing giant bubble suits. Picture it, the housemates bouncing into each other, flying out of the zone, and still trying to grab cans. It was hilarious but also intense because every win earned five crucial points for the team. Team Bold came out swinging and wasted no time securing their first big advantage of the night.

Then came phase two with the life-sized board game that tested both luck and strategy. Each spin of the wheel was either a blessing or a curse, as housemates landed on harp spaces that could help or completely sabotage their progress. The energy spiked each time someone fell into a Harp box, sending the whole room into screams and laughter. When the dust settled, Team Bold made it to the final space first and got to build the tallest Guinness can pyramid. Their teamwork here was unmatched, earning them the win.

But just when we thought the drama was over, Guinness hit the housemates with the ultimate curveball, The Guinness Can Hunt. Two players from each team had to search through 18 lockers to find two Guinness cans and two goblets. 

The catch? Only one key at a time could be taken from the bowl, and it had to be put back after every attempt. This meant players had to keep track, stay organized, and move fast. The tension in the room was crazy with housemates shouting clues, running back and forth, and praying their next key would be the lucky one. In the end, Team Bold cracked the code first, securing yet another win and setting themselves up for total domination.

And of course, no Guinness task is complete without the legendary Perfect Pour. Rooboy went in with speed and energy for Team Bold, while Thelma took her time and executed a textbook-perfect pour we鈥檇 all love to see for Team Smooth. 

When the final scores were counted, there was no contest that Team Bold swept the Guinness Can Task. Big shoutout to Faith, Koyin, Rooboy, Sultana, Dede, Joanna, Mide, and Kaybobo for staying sharp, staying bold, and giving us one for the books.

And let鈥檚 not forget the viewers as fans who engaged with posts on @guinness_africa were also winners, walking away with exclusive Guinness signature jerseys and cans of Guinness to keep the celebration going at home. This task was everything we love about Guinness challenges, bold moves, smooth teamwork, and unforgettable moments that kept everyone talking long after the buzzer. 

When Eminem coined the word Stan 鈥� a portmanteau of 鈥渟talker鈥� and 鈥渇an鈥� 鈥� in his 2000 song of the same name, he likely did not anticipate how deeply it would reshape fandom all over the world. As everywhere else, the term has taken deep roots in Nigeria. 

From 30Bg to Outsiders to Machala, Stan culture has become a big part of Nigeria鈥檚 pop culture scene. Among the loudest and most polarising groups are Big Brother Naija stans. While football and music stans follow next in line ranked by their level of online activity. 

But celebrities are human and humans disappoint. For these fans who are deeply invested in parasocial bonds with their faves, disillusionment is inevitable. And when a line is crossed, many find themselves doing the once-unthinkable: unstanning.

As part of our Had I Known theme for the month of September, we asked 8 Nigerians to share celebrities they once stanned with their full chest and now wish they never did.

1. 鈥�Honestly, he embarrassed himself, but I felt like I carried the embarrassment with him.鈥� 鈥� Michel, 20 on Emmanuel of BBN Shine Ya Eye

One celebrity I regret stanning is Emmanuel of Big Brother Naija Shine Ya Eye. I started stanning him a few days after the show began, back when I was in my 鈥渇ine boys only鈥� era. As a loyal fan, I was focused on strategising with co-fans on how to boost his engagement, even replying to random comments. That phase was hell because he was dragged for something new every single day, so I had no days off. 

Meanwhile, he was in a ship while in the house. After the show, the ship ended, but I didn鈥檛 really care 鈥� until the fallout got way too messy. That鈥檚 when I got the ick. There was just a lot of fooling on his end. Honestly, he embarrassed himself way too much. As a loyal fan, my major regret is feeling like I carried the embarrassment with him. 

2. 鈥淟ooking back, I kind of regret how much I invested in him during his season.鈥� 鈥� Sandra, 30 on Cross of BBN Shine Ya Eye

During the Shine Ya Eye BBN season, I was obsessed with Cross. His childlike personality pulled me in, and I was genuinely intrigued by how sweet he was. His happiness made me happy, and his sad days affected me as well. The day a fellow housemate insulted him because of his learning disability, I wanted to run mad. It felt like I was the one who was disrespected. I even sent a gift package to the person recording his Instagram lives after the show, so he could keep going live.

Then the last 2023 presidential elections came. Cross said a lot of foolish things during that period. First, he was supporting Atiku, who wasn鈥檛 exactly popular among young Nigerians. Then he started attacking Peter Obi, questioning why he was running when, according to him, Obi wouldn鈥檛 win. That was when the stanship cleared from my eyes immediately. I disconnected so fast, I didn鈥檛 even think it was possible. Looking back, I kind of regret how much I invested in him during his season. 

3. 鈥�His behavior kept getting harder to defend鈥� 鈥� Dd dolls, 25 on Kanye West

I regret stanning Kanye West. At first, I was drawn to him because of his art and music. There is a popular quote of his that I absolutely love: 鈥淚f you are a fan of Kanye, you are a fan of yourself.鈥� All these things  made me feel proud to support him.

But then he started acting wild online and even sexualising his wife publicly. His behavior kept getting harder and harder to defend. What once felt inspiring now just felt embarrassing. I still feel silly for ever supporting someone like him.

4. 鈥�The turning point for me was realising that he was proud and condescending.鈥� 鈥� Prince, 30 on Davido

Back in the day, Davido鈥檚 music had me hooked like cheap drugs. I remember the first time I heard one of his songs as a caller tune on someone鈥檚 phone, and I rushed to subscribe so I could have it too. It felt like he was trying to prove himself despite the 鈥渞ich kid鈥� tag, and I admired his work rate.

But stanning him has not aged well. The turning point for me was realising that he is proud and condescending. Every time I saw clips of him online talking down to people, it slowly chipped away at how I saw him. Then came the way he sometimes treats his wife in public, and that was the final straw. I am going to be honest, he is very talented and his songs still hit, but I can鈥檛 respect the man behind them anymore. 

5. 鈥�I don鈥檛 know what brain cell clicked, but the reunion episodes made me realise how toxic she was.鈥� 鈥� Nkoli, 24 on Tacha

My toxic Stan story starts in 2019. Looking back, I believe that was the 鈥榬azzest鈥� point in my life. I don鈥檛 even know what drew me to Tacha 鈥� maybe it was the fact that she was a polarising character. But whatever drew me to her had me fighting people on Twitter and Instagram, losing real-life friends to arguments over her, staying up late to watch the drama, and wasting my money on votes.

I finally stopped stanning her during the reunion. I don鈥檛 know what brain cell clicked, but her persona during the reunion episodes made me realise how toxic she was. I regret it because I cringe every time I think about how I almost lost myself. 

6. 鈥� It鈥檚 one thing not to believe in a religion, and another thing to deliberately mock it.鈥� 鈥� Samuel, 20 on Lil Nas X

One listen to 鈥淥ld Town Road,鈥� and I was sold. That was my first encounter with Lil Nas X, and he was on a roll, dropping hit after hit, including an album full of even more bangers. As a musician, he was simply amazing. I wasn鈥檛 a wild fan though, I was just a huge fan who regularly streamed his music.

But then he started mocking Jesus and Christianity continuously. It鈥檚 one thing not to believe in a religion, and another thing to deliberately mock it. That was the breaking point for me. I unfollowed him and stopped listening to his music. It鈥檚 not entirely regret though, it鈥檚 part disappointment. I鈥檓 ashamed of him.

7. 鈥�I voted for her every week she was up for eviction and even defended her in gatherings with friends.鈥� 鈥擳erry, 27 on Phyna

I fell in love with Phyna during her season of Big Brother Naija. I liked how she always stood her ground no matter the situation and wasn鈥檛 afraid to call anyone out on their mess. She was no saint, but her being vocal and unbothered by the constant bickering drew me to her.

I voted for her every week she was up for eviction and even defended her in gatherings with friends. I can鈥檛 remember the exact point when I stopped, but it was a series of things that made me realize she wasn鈥檛 worth my time anymore. She became pompous and started talking a lot of trash on social media. Looking back, I regret stanning her because my time really could have been invested in some other things. 

 8.鈥� I was a full-blown Marlian, defending him on the internet everywhere like a rabid stan鈥� 鈥� Precious, 22 on Naira Marley 

One celebrity I really regret stanning is Naira Marley. I used to be such a huge fan. The funny part is that my parents always judged me for singing his songs. I was even sagging my trousers because of him. I was a full-blown Marlian, defending him on the internet everywhere like a rabid stan.

What finally made me stop was the whole Mohbad allegations. That rubbed me the wrong way. I regret ever publicly identifying myself as a fan of his. 

Do you have a story of regret? Share it with us by .

ALSO READ: 6 Nigerians Talk Stanning Their Favourite Celebrities

Either way, for every single housemate that goes on the show, it is undeniable that their lives are always changed by it. 

We asked some of the former housemates how the show affected their lives. Here is what they had to say.

1.

Real name: Beauty Etsanyi Tukura
Season: Big Brother Naija Season 7 鈥� Level Up (2022)
Status: Lawyer and brand influencer

鈥淏ig Brother Naija started my brand. It gave me the whole platform I have today. Because of the show, I鈥檝e been able to make the whole world my runway.鈥�

2.

Real name: Mercy Eke
Season: Big Brother Naija Season 4 鈥� Pepper Dem (2019) 鈥� Winner
Status: Actress, fashion entrepreneur and brand influencer

鈥淚f you look at me, I think you can see it right here how Big Brother Naija affected my life. Big Brother Naija changed me. It changed my brand. It changed my whole existence, like come on.鈥�

3.

Real name: Ebuka Obi-Uchendu
Season: Big Brother Nigeria Season 1 (2006)
Status: TV host (notably of Big Brother Naija)

鈥淏ig Brother Naija definitely made me a TV presenter. I was never going to be doing this. It was not in my trajectory. I was a lawyer and I was going to be practising somewhere today. But I went into the house and discovered that I had this thing about speaking. I definitely wouldn鈥檛 have a career in television today if I didn鈥檛 do that.鈥�

ALSO READ: Big Brother Naija 2025: We Ranked the Housemates Based On Who Could Win

4.

Real name: Bisola Aiyeola
Season: Big Brother Naija Season 2 鈥� See Gobe (2017)
Status: Actress, TV host, and media personality

鈥淥h my God. Something I always say all the time is that going on Big Brother Naija escalated the success that I knew I was going to have either way. You know, it just took it like a gazillion steps faster to the top. And yeah, it鈥檚 been great since then.鈥�

5.

Real name: Gideon Okeke
Season: Big Brother Nigeria Season 1 (2006)
Status: Actor and TV personality

鈥淥ne thing Big Brother Naija did to my personal brand is that it brought me out to the world. Now you know who I am. Otherwise, I would still be in the ghetto.鈥�

6.

Real name: Chinonso Opara
Season: Big Brother Naija Season 4 鈥� Pepper Dem (2019)
Status: Beauty and travel entrepreneur

鈥淲e all know that Big Brother Naija is an amazing platform. It showcases you to the world at large, and honestly, you can only go up from there. That was what it did to me.鈥�

7.

Real name: Ikechukwu Sunday Okonkwo
Season: Big Brother Naija Season 6 鈥� Shine Ya Eye (2021)
Status: Crypto entrepreneur and brand influencer

鈥淏ig Brother Naija definitely showed me to the whole world. I was mostly known in Abuja, but now I鈥檓 known in at least 40-something countries in Africa. That鈥檚 a great thing.鈥�

8.

Real name: Chinwe Elibe
Season: Big Brother Naija Season 9 鈥� No Loose Guard (2024)
Status:聽 Brand influencer

鈥淏ig Brother Naija put me in the limelight. It put me out there. Prior to Big Brother, I was always in my own comfort zone. But going on the show and coming out, I鈥檝e had to step out of my comfort zone鈥攁nd I totally love it there.鈥�

9.

Real name: Nnenna Mbonu
Season: 聽Big Brother Naija Season 9 鈥� No Loose Guard (2024)
Status: Brand influencer

鈥淏ig Brother Naija has changed my life in a lot of ways. I mean, I have had way more recognition, which was what I wanted. My brand is what it is today because of Big Brother.鈥�

10.

Real name: Olamilekan Agbeleshebioba
Season: Big Brother Naija Season 5 鈥� Lockdown (2020) 鈥� Winner
Status: Musician and brand influencer

鈥淥bviously, Big Brother Naija took my brand off the roof. That one is not a question how much it has changed my life.鈥�

11.

Real name: Elozonam Ogbolu
Season: Big Brother Naija Season 4 鈥� Pepper Dem (2019)
Status: Actor and content creator

鈥淏ig Brother Naija elevated my brand. It exposed my brand. Simple.鈥�

12.

Real name: Adekunle Tobilola Olopade
Season: Big Brother Naija Season 7 鈥� Level Up (2022)
Status: Media personality and brand influencer

鈥淥bviously, Big Brother gave me a platform. It made millions of people know me.鈥�

ALSO READ: Big Brother Naija 10/10: We Ranked All the Fights, So Far

Here is everything that happened in Week 4. Refresh this page throughout the week for live updates.

Zita wins Head of House

After the eviction show on Sunday night, Doris won the head of house challenge, becoming the interim head of house for week four. But she had to defend her title in a smaller challenge on Monday that saw Zita win and become the head of house. She chose Koyin as her guest.

Nominated Housemates

Every housemate still in the game is up for possible eviction, except the Head of House Zita, the two people she saved 鈥� Faith and Mensan 鈥� and the Most Influential Player, Jason Jae. Voting is now open

Rooboy and Imisi fight

Rooboy and Imisi had a very heated fight in the garden on Monday evening that lasted for at least an hour. None of the housemates intervened to separate them. It wasn’t clear what caused the fight, but Rooboy said that Imisi had been provoking him for days in the house.

Rooboy’s team respond to fight with Imisi

In a statement posted on X on Tuesday, Rooboy鈥檚 team defended his fight with Imisi on Monday night. The statement claimed that she had been disrespectful to other housemates for days, and Rooboy decided he would no longer tolerate her behaviour.

“She has poked, prodded, and disrespected people in that house for weeks. Yesterday, Rooboy had enough and he gave her back the energy she鈥檚 been dishing out,” the statement read in part.

Faith and Imisi fight again

Faith and Imisi fought just before their wager task on Thursday. Faith said he told Imisi to remove her box from his locker, but she refused. According to him, she said she would remove it when she found the time. But Imisi later told Kola that he had thrown the box away, and her egg inside had broken on the floor in the closet. During the exchange, Imisi called Faith “mad.” In response, Faith told her, “You’re not some kingpin from Ajegunle.”

Dede and Big Soso Fight After Saturday Party

Dede and Big Soso had a big fight after the Saturday party. Big Soso told Dede that she heard her referring to Koyin, Jason Jae and Kola as “fish,” and she “took it personal,” because they are “her guys.” She also added that Dede said she was in a relationship outside the house, but was now speaking with guys in the house. “I have seen behaviours from you that don’t show that you have somebody [outside],” she said. She added that seeing her with them made her feel she wasn’t “straightforward.”

Dede said she doesn’t care if they speak or not. “I don’t know you from anywhere. I genuinely do not care. We don’t know each other from anywhere. There is a level of entitlement that is coming from you,” Dede said.

The fight quickly escalated, and Big Soso said to Dede, “If you wan do Asawo behaviour run am.”

Evicted Housemtes

Gigi Jasmin and victory have been evicted from the house.